Home Events Building a strategic narrative for LGR

Building a strategic narrative for LGR

Name: Building a strategic narrative for LGR
Start: 2025-11-25
End: 2025-11-25
Location: Virtual

Interactive webinar for councils in the South East

Date: Tuesday 25 November
Time: 12pm – 1.30pm , online via Teams
Hosts: Deborah Smith, Communications Specialist – SEE Associate Consultant

Cost:

FREE for SEE member organisations
£50 +VAT for SEE non members organisations

Overview

As councils across the South East navigate Local Government Reorganisation and devolution, clear communication is essential. This interactive webinar shows you how to build a strategic narrative that explains what is changing and why, and how to share it confidently with staff, communities, and partners. We will focus on practical steps that protect service continuity and support public trust.

You will learn how to

Understand the national LGR and devolution landscape, and what it means for communications
Shape a strategic narrative that answers the core questions, what is changing and why
Adapt messages for three key audiences, staff, communities, and partners
Plan immediate communications and engagement actions that keep services steady and confidence high

Who should attend

Anyone in local government with responsibility for communications or engagement.

What we will discuss

What is happening and why
How it will work locally and regionally
What stays the same
How to influence and collaborate in a more complex environment

A focused, interactive session with short inputs, practical exercises, and Q&A. You will leave with clear next steps you can apply in your organisation.

Facilitator: Deborah Smith
Deborah is a well-regarded communications an corporate affairs professional with over 15 years experience of local government. Working for many leading councils at director level, she has been at the forefront of bringing new approaches to communications and engagement to authorities of all types as they look towards LGR and beyond. Having worked across several Combined Authority regions, Deborah brings crisp insights from working with both new and established Combined Authorities as they seek to develop strong narratives around pace and purpose.